Google's Search Generative Experience (SGE), possibly the biggest change to the Search Engine Results Page, is shaking up the digital landscape. Powered by advanced AI, SGE presents comprehensive answers directly on the search results page.
While this has the potential to reduce website traffic across all industries, it will definitely impact healthcare. Examine what it means for healthcare marketers – and how to prepare for the changes NOW!
Presented by:
Carrie Liken
Head of Industry, Healthcare
Yext
Yext (NYSE: YEXT) helps organizations answer every question about their business. Yext's Answers Platform collects and organizes content into a Knowledge Graph, then leverages a complementary set o... Read more
3570 S Las Vegas Blvd, Las Vegas, NV 89109, USA
View On Larger MapExplore the latest trends in digital marketing from industry leadersPresenting the first-ever Yext Summit, an interactive virtual event for marketers, by marketers. Gain access to ...read more
Discover Why & How Healthcare Marketing Must Accommodate Patient Intent to be EffectiveToday’s online consumers use search to actively seek solutions for problems, including ...read more
Interactive & Digital Strategies Track - Sponsored by Reason OneWith over 70% of people consulting Dr. Google to find health information, it is increasingly important to understand ...read more
Yext puts you in control of the public-facing facts about your brand across more than 150 digital services around the world including Google Maps, Amazon Alexa, Facebook, Bing, TripAdvisor ...read more
Connect Patients to Care Faster With HIPAA-Compliant Maps
A Feature Rich Alternative to Google Maps